The Decision Maker

Leveraging Data to Create Exceptional Member Experiences at Ideal Credit Union [VIDEO]

Posted by Mark Portz on Apr 17, 2018 1:02:00 PM


MnCUN Interviews: Ideal CU and OnApproach Work Together to Leverage Data Analytics' Potential... from CUbroadcast on Vimeo.

At the Minnesota Credit Union Network (MnCUN) Annual Conference, Paul Ablack, CEO, OnApproach and Alisha Johnson, Executive Vice President of Operations for Ideal Credit Union, joined Mike Lawson, Host of CUbroadcast, to discuss data access, member profitability, member engagement, data lakes, timely and targeted marketing, chatbots, real-time analytics, and credit union collaboration.  

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Topics: Data warehouse, Video, Membership, Case Study, CUBroadcast, Member Engagement

Moonshots, Taco Bell, and Member Engagement at Credit Unions

Posted by Mark Portz on Dec 19, 2016 11:17:35 AM

In the first episode of the BIGcast Data Analytics Series, John Best speaks with Anne Legg of THRIVE about credit union growth and member engagement. The financial services industry is changing rapidly, and credit unions need to keep on top of innovative technologies and competitive threats. As John and Anne discuss, big data has become a necessity for credit unions to continue to thrive.

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Topics: Member Engagement, Podcast, BIGcast

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You now have more information at hand about your credit union than ever before. But are you using it to "out-think" your rivals? If not, you may be missing out on a potent competitive tool.

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