Plymouth, MN (August 13, 2015) – OnApproach (www.onapproach.com), a leading provider of Big Data and analytics solutions for credit unions, is pleased to announced that Ohio Healthcare Federal Credit Union of Dublin, Ohio has signed an agreement to implement the OnApproach M360TM Enterprise Big Data/Analytics platform.
“The credit union industry is facing into some very tough disruptive forces fueled by advances in mobility and customer analytics. Today, 97% of the U.S. credit union market is below $1.0 billion in assets and lack the resources and infrastructure to become proficient at Big Data and Analytics. I am excited that OnApproach has developed a solution that will work for any credit union, regardless of their size, and thrilled to add Ohio Healthcare as a client.” Said Paul Ablack, CEO at OnApproach.
Ohio Healthcare (asset size: $72 Million) was looking for a solution to integrate information from multiple sources in support of its efforts to build meaningful member relationships. Driven by an increasing number of product offerings and a widening variety of delivery channels (e.g. mobile), credit unions are facing the challenge of exponential member driven data growth. The ability to integrate disparate data sources into logical sets of connected data elements will enable credit unions to leverage critical information in delivering the right products and services to members at the right time and place.
"I am convinced every credit union, large and small, needs to become fluent in Big Data and analytics. It is a case of survival - we need to be relevant in today's marketplace," says Bill Butler, President/CFO of Ohio HealthCare FCU. "OnApproach is providing us with an analytics solution that is affordable for a credit union of our size. The financial services arena is rapidly changing. This is our chance to better position ourselves for future growth and success."
OnApproach M360™ Enterprise is a true industry standard data model because it is core and ancillary system agnostic. OnApproach M360™ Enterprise enables employees at all levels of the organization to use information and analytics to increase efficiencies, manage risk, increase sales and profitability, and enrich relationships with members.
Austin Wentzlaff, Sales & Marketing Director, at OnApproach said “Our team has worked with Bill Butler and the rest of the Ohio Healthcare FCU team for over five years when they first started using our TechNav product. We are excited to see them make the transition to our enterprise product which will allow them to integrate and analyze transaction data from all of their disparate data sources to perform the predictive analytics necessary to better serve their member base.”
OnApproach is a CUSO that focuses on providing credit unions with the power to use data as a competitive advantage both independently and cooperatively. With OnApproach, credit unions can now harness the value of Big Data/Analytics through integration, advanced reporting, and predictive analytics. This deeper understanding of data allows credit unions to discover vital trends in member behavior, resulting in improved financial performance, reduced risk, and enriched relationships with members.
Sales & Marketing Director