Minneapolis, MN (September 19, 2017) – OnApproach (www.onapproach.com), the leading provider of data/analytics solutions for credit unions, is excited to announce Great Basin Federal Credit Union (Reno, NV) is the latest to join the collaborative Credit Union Data Integration and Analytics Platform after signing an agreement to implement the OnApproach M360 Enterprise.
“OnApproach M360 Enterprise was the obvious choice for our credit union’s data and analytics provider. As a small financial institution, we recognize the difficulty to compete through branching and large campaign spends. We can however use the analytics and predictive behavior analysis to create deeply personal relationships that consumers have come to expect. We believe collaboration provides a bright future for the credit union industry, and we are excited to partner with such an innovative solution to improve both our day-to-day operations, and our decisions that will affect the long-term future of our organization”, said Jennifer Denoo, CEO, Great Basin Federal Credit Union.